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FORWARD
University
Under review

Master of Arts in Digital Cultural Economy

African cultural output travels globally while the value overwhelmingly accrues elsewhere, because the rights, distribution, data and negotiation expertise sits elsewhere. This programme builds the executives, policy leaders and institution...

MAHybrid12 months (2 semesters)Intake August 202760 credit units

Employment thesis

What this programme is designed to produce

Forward publishes the destination of every programme before you enrol. If the thesis stops holding, the programme is reviewed and, where necessary, retired. Next review: 2031.

Roles

  • Cultural industries executive
  • rights and licensing manager
  • festival and institution director
  • cultural policy adviser
  • heritage and museum digital lead
  • creative economy investment analyst
  • cultural tourism strategist.

Employer types

  • Music, film and publishing companies
  • collecting societies and rights organisations
  • museums and heritage bodies
  • ministries of culture and tourism
  • development organisations funding creative economies
  • platforms and streaming services
  • and creative enterprises.

Target outcomes we hold ourselves to

  • Senior management and policy roles in a sector with rising investment and weak professional supply.

Compulsory · The Forward Core

How the Core works →

Every Forward programme, including this one, carries the same five cross-cutting requirements. They are graded, not optional.

  • AI Fluency
  • Quantitative Reasoning
  • Ethics and African Context
  • Human-Advantage Skills
  • Enterprise

Includes 12 months paid work-integrated learning

Read the co-op commitment

Am I eligible?

Check yourself against the published requirements

7 questions written specifically for Master of Arts in Digital Cultural Economy. Every answer is checked against a requirement Forward has published, and the result tells you which page that requirement comes from. Indicative only, the admissions office decides on your full file.

Question 1 of 70%

What is the highest qualification you hold?

Requirement tested: A completed bachelor's degree in a cognate field, or a recognised equivalent with professional experience.

Curriculum structure

The same degree, in both pathways

Every Forward programme is published in both pathways: Path One, the term plan of two six-month terms, and Path Two, the block sequence of twelve four-week blocks. Same competencies, same assessments, same award. Toggle to see this programme in each.

Path One term plan shown

Path One · The Term Model

TERM 1 (SIX MONTHS) | FORMERLY SEMESTER 1Year 1
30 credit units
CodeCourseCUHours
FDC 501
Applied Intelligence for Professionals
Both
42-2-0
FDC 502
Research Evidence and Method
Both
42-2-0
CTM 510
The Creative Economy: Structure, Value and African Position
Both
64-2-2
CTM 511
Intellectual Property, Rights and Licensing
Both
64-2-2
CTM 512
Cultural Data, Platforms and Audience Analytics
Performance
52-2-4
CTM 513
Cultural Institution Management and Finance
Both
53-2-2
TERM 2 (SIX MONTHS) | FORMERLY SEMESTER 2Year 1
23 credit units
CodeCourseCUHours
FDC 503
Governance, Ethics and Leadership of Intelligent Systems
Both
42-2-0
CTM 520
Digital Distribution, Streaming and Global Markets
Both
53-2-2
CTM 521
Heritage Digitisation, Repatriation and Community Consent
Both
53-2-2
CTM 522
Cultural Policy, Funding and Advocacy
Both
53-2-2
CTM 523
Advanced Elective
Objective
43-2-0
TERM 3 (SIX MONTHS) | FORMERLY PROJECT TERMYear 2
19 credit units
CodeCourseCUHours
CTM 530
Applied Project: Institutional or Enterprise Commission
Performance
150-2-28
CTM 531
Negotiation and Deal Making in Creative Industries
Performance
41-0-6

Total credit units: 72

Curriculum source

Forward University Curriculum Compendium

Assessment

Coursework + project + integrated exam

Work-integrated learning

12 months paid co-operative education

Your week at Forward

A typical week on Master of Arts in Digital Cultural Economy

Path One, the Term Model: your own pace across a six-month term, one live session a week, short flexible lessons, and assessment on demand.

Monday

Tuesday

Wednesday

Thursday

Friday

Mandatory live session Flexible bite-sized lesson Optional event

Curriculum explorer

Drill into the degree, step by step

Choose a study path, then a year, then a term or block, then a course. Credit totals add up as you go, and every course shows what comes before it and what it unlocks.

Step 1, choose a year

Step 2, choose a term

TERM 1 (SIX MONTHS) | FORMERLY SEMESTER 1

Year 1 · this step is worth 30 CU

Cumulative

30

Programme total

60

30 CU of 60 CU completed by the end of this step (50%)

Step 3, choose a course

Pick a course to see the detail

Credits, assessment, prerequisites and what each course unlocks later.

The twelve Forward capabilities

What this programme develops in you

Every Forward degree develops the same twelve cross-cutting capabilities. The profile below is the level this programme is designed to develop and verify by graduation, on the four-level scale in Part B2 of the Curriculum Compendium. Every claim above Level 2 is verified by someone other than the teaching lecturer.

  • C1Intelligent Systems FluencyLevel 4 of 4, Leading
  • C2Quantitative and Evidential ReasoningLevel 4 of 4, Leading
  • C3Ethical and Contextual Judgement CriticalLevel 3 of 4, Independent
  • C4Communication and Persuasion CriticalLevel 4 of 4, Leading
  • C5Disciplinary MasteryLevel 4 of 4, Leading
  • C6Technical Production and CraftLevel 4 of 4, Leading
  • C7Problem Framing and Systems ThinkingLevel 4 of 4, Leading
  • C8Collaboration and Multidisciplinary TeamingLevel 3 of 4, Independent
  • C9Enterprise, Value and Commercial Literacy CriticalLevel 3 of 4, Independent
  • C10Professional Conduct and Workplace PerformanceLevel 4 of 4, Leading
  • C11Learning to Learn and Adaptive CapacityLevel 4 of 4, Leading
  • C12Stewardship and Public Contribution CriticalLevel 3 of 4, Independent

Critical capabilities for this programme: Ethical and Contextual Judgement · Communication and Persuasion · Enterprise, Value and Commercial Literacy · Stewardship and Public Contribution. A graduate cannot pass out of this programme below the stated level on any capability marked critical.

Programme Learning Outcomes

What you will be able to do

Each outcome is assessed, and each is tagged with the Forward capabilities it is verified against.

  1. PLO 1Analyse creative sector value chains and where value is captured and lost.
  2. PLO 2Structure rights, licensing and royalty arrangements to the benefit of creators.
  3. PLO 3Design and lead cultural institutions, festivals and platforms as businesses.
  4. PLO 4Apply digital distribution, data and audience analytics to cultural products.
  5. PLO 5Formulate cultural policy and make the economic case for it.
  6. PLO 6Manage heritage digitisation with community consent and cultural integrity.

Why this programme exists

African cultural output travels globally while the value overwhelmingly accrues elsewhere, because the rights, distribution, data and negotiation expertise sits elsewhere. This programme builds the executives, policy leaders and institution...

Admission requirements

A Bachelor's degree of at least Second Class Lower Division in any discipline, or substantial professional experience in the creative sector assessed through recognition of prior learning. Alternative pathways: Foundation Year, diploma entry with advanced standing, mature age entry and recognition of prior learning, all governed by Part A5 and Part G. Online applicants additionally complete the compulsory Digital Readiness orientation under Part D6.

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